- How human beings normally think: The roots of misperception and quick judgments.
- Why it is so hard to think differently; creatively.
- The limits of logic, rationality, and dualistic thinking.
- How the brain is built for creative thinking and creative insights.
- Techniques and strategies for finding new ideas, solutions, and perspectives.
- How to exercise and cultivate our creative faculties.
- Understanding the roots of habitual thinking.
- The neuroscience of common sense, reason,
and creative insight. - The role of the unconscious in creative thinking.
- The roles of the left and right hemisphere in creativity.
- How the brain is able to rewire itself.
- How to have creative groups and organizations.
- Popular notions of the creative process.
And as a result, in my manuscript, I have put together a concise, practical guide to the creative process.